Privacy Policy
Effective Date: February 20, 2026
1. Information We Collect
When you use UTM Mind, we collect information you provide directly to us (such as when you create an account, connect third-party ad platforms, or request customer support). We use services like Clerk for authentication, meaning basic profile information associated with your login provider is collected.
2. How We Use the Information
The data collected is primarily used to provide, maintain, and improve the UTM Mind service. This involves parsing your campaign names, applying AI-powered rules to generate UTM parameter structures, and synchronizing these parameters back to your connected ad platforms (Google Ads, Meta Ads).
3. Data Sharing and Transfer
We do not sell your personal data. We share data with third parties only when necessary to provide the service (for example, transmitting tracking templates to Google Ads relies on an active API exchange). Internally, data is securely stored on MongoDB Atlas and processed via Vercel Edge networks and Inngest queues.
4. Retention of Data
Your authorization tokens are encrypted and retained as long as your account is active. Ad configuration data and audit logs are retained for functional and historical auditing purposes, subject to the active subscription tier.
5. Contact Us
For privacy inquiries or to request deletion of your data, please contact our support team. We value your privacy and aim to resolve all concerns promptly.